Metronomy - The Look

Little hint to Spring mood. Enjoy!

  Metronomy - The Look by 1FTP
(picture from http://thegirlygirlcorner.tumblr.com)

Support Japan! Shinmai Creator`s Project

I am back to my blog. In the last 24 hours, a lot of events have occurred. I think that the most shaking event for the whole planet is the earthquake in Japan. And these news have seriously knocked me down. 

Today, I would like to drive your attention to the Japan Fashion Week which takes place in Tokyo. Japan Fashion week has been established in 1985, but is known to have taken its current form in 2005. I would like to shed light on one of the fashion projects of  Japan Fashion Week, which is known as SHINMAI Creator`s Project. "Shinmai" stands for "new rice" in Japanese, and is used as a metaphore to express the idea of new fashion talent. This Project selects 3 new fashion designers to be shown in each Japan Fashion Show. It provides a chance to the "new rice" - young talents, to enter the industry and to be shown. According to the Japan Fashion Week website, each designer will have its own show (21.03.2011) and will also be able to expose his/her collection to public from 21st to the 24th of March, 2011. This year winning brands have been selected from 11 countries. This proves the internationalism and the prestige of SHINMAI Creator`s Project. I think, it`s quite important to add that the selection committee is composed of Mr.Richard Collasse (who is the Representative Director and President of Chanel), Mr. Nobuyaki Ota (Director of Japan Fashion Week), and Mr. Akira Okuda (Managing Director of Onward Kashiyama clothing manufacturer which produces clothing for such brands as Sonia by Sonia Rykiel, Joseph, Opening Ceremony, Calvin Klein and many others).

Let`s now get back to the winners, and here they are:

-Yasutoshi Ezumi, a designer born in 1981. He has taken the course of Textile Design in The University of Arts in Central Saint Martins and has worked for such brands as Alexander McQueen, Aquascutum , Tsumori Chisato...

Let`s have a look at some of the pictures. 

(All pictures are taken from http://www.yasutoshiezumi.com)

- Van Hongo by Izumi Hongo. 

Izumi Hongo has studied Architecture in Japan and Fashion Design in Antwerp. The desighner has participated in multiple exhibitions across the globe and especially in Netherlands and Japan. 

Here are picture of the latest collection Autumn, Winter 2012. 

(Pictures from http://www.vanhongo.com)

And the last winner is Fernanda Yamamoto. 

A designer from Brazil, a Graduate of Parsons The New School for Design. Her Last Show was held in Sao Paulo Fashion Week. 

(photos from Takahashi/ Agencia Fotosite) 

I really hope the shows will take place and I wish good luck to these three designers!

I think I can now go to bed. And try to read my books. Hope you have enjoyed my post. A la prochaine!